Develop your local visibility, generate more appointments, and structure your digital growth
We support practices, clinics, aesthetic centres, and beauty professionals in attracting qualified patients through a measurable and controlled digital strategy.
of industry traffic is generated by Paid
of traffic occurs on mobile
SEO visits in 2025 for e-health services
Digital has become a key acquisition lever, but the sector remains highly competitive and regulated.
Difficulties in appearing in the top position on Google against local competitors.
Aging website, undervalued reviews, inconsistent social media presence.
Irregular and unpredictable patient flow.
Many visitors, few appointments.
Regulated communication (Medical Council, regulated professions), advertising limitations and the need for ethical and informative communication.
Objective : to appear at the right time, in the right place
Google Business Profile optimisation
Local SEO & high-intent content
Geolocated Google Ads campaigns
Informative communication in accordance with regulatory rules
Objective : to convert visitors into patients / clients
UX redesign focused on appointment booking
Optimised service pages
Highlighting social proof
Integration of a smooth appointment journey
Language training organisation – Nantes
The founder of CoachLangue created her website herself.
The offer was clear and high-quality, but the site lacked visibility.
Main problem: it did not appear in local searches aroundNantes and its surroundings, whereas her clientele is predominantly local.
Objective: to improve natural referencing and strengthen local presence on Google.
1/ SEO review of the existing site
Nous avons commencé par un audit complet du contenu :
Correction des erreurs de balisage
Ajout des balises manquantes (Hn, meta descriptions…)
Optimisation des contenus existants
Renforcement de la cohérence sémantique
Objectif : poser des bases techniques solides
2/ Travail sur la visibilité locale
3/ Renforcement de l’autorité du site
Après un accompagnement structuré sur 6 mois, un site désormais visible localement et soutenu par une stratégie SEO durable.
Controlled communication, respect for regulatory constraints and ethical positioning.
We structure your visibility to dominate your geographical area.
We manage the cost per appointment and actual performance.
We help you structure your long-term growth.
Let's take stock of your visibility, acquisition and performance.
We set up a conversion-oriented journey: local pages/actions (SEO), Google/Meta campaigns, simplified appointment booking, social proof (reviews) and follow-ups (email/SMS). Objective: to increase the volume of qualified requests, with controlled acquisition costs.
Most often, the winning combo is: Local SEO + Google Ads to capture intent (e.g. “laser hair removal”, “facial treatment”, “osteopath”), Meta/TikTok to create demand and fill the schedule, then retargeting to convert the hesitant.
The mix depends on your services, your area, your margins and your capacity.
We secure your messages and creations: compliant wording, vigilance over claims, regulation of 'before/after' visuals, transparency in influence, and respect for GDPR (cookies, forms, consents).
You maintain effective communication without unnecessary exposure.
We optimise your Google listing (categories, services, photos, posts), structure a review strategy (collection + responses), and align social media and website on the same reassurance elements (expertise, results, evidence).
Result: more calls, more requests, and more appointments.